The web pages in your domain may be optimized for many different keywords. It is said that the best way is to focus only on one keyword phrase and to include it directly in the URL address. We don't just ask someone to do keyword research, we have a step …

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The evolving state of social media requires an analytical feedback loop. For example, a core keyword phrase might be "accommodation" and that cluster may include "accommodation New York", "luxury accommodation" and "boutique accommodation". Links need to actually be of interest to the reader. They must be relevant to the reader's …