Things to avoid when dealing with conversion rates

With businesses becoming global and going online, the Yellow Pages and Telemarketers have become archaic search methods. The trick here is simple because you get satisfied users to your funnel when the right content strategy meets the best user's experience. Search engines will penalise or even completely hide pages that …

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Understanding search engine spiders

A lot of marketers focus on social in their online marketing strategy. But, it's important to use both online search and social. Search is more powerful than social and more effective when supported by social. Some search engines require an XML based sitemap. If you have any experience with local …

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